Encyclopedia >> Info by Industry

Marketing Information by Industry

How do different industries use marketing to grow their businesses? That is what we will examine in this section of the website. Choose an industry below to learn about marketing techniques and strategies that are unique to that industry.

This is an ever-evolving section of the website. We add new articles and resources on a regular basis. If your industry is not listed below, feel free to contact us with a topic suggestion.

Dental Marketing
The dental industry has grown larger and more competitive over the years. New procedures are introduced on a regular basis, as well. These factors have led to a whole new breed of dental marketing strategies used by dentists to attract new patients.

Lawyer Marketing
Lawyer marketing campaigns are heavily tied to traditional techniques such as the Yellow Pages. But many lawyers and law firms are now using the Internet to further their marketing reach, and often with great results.

Medical Marketing
Doctors, hospitals and surgery centers use a variety of marketing techniques to bring in patients these days. In fact, medical marketing has become more competitive and more pervasive than at any other point in the past.

Real Estate Marketing
Real estate agents and brokers use various types of marketing in order to attract clients and sell homes. Here are some of the specific tactics they use to accomplish these goals.